The Pierogie Kitchen
The Pierogie Kitchen is the quintessential mom-and-pop shop. Their handmade Eastern European dishes are authentically made with fresh ingredients.
playful, nostalgic & delicious
The Pierogie Kitchen’s brand identity needed to convey authenticity and differentiate itself from mass-produced pierogies in the market. The “pierogie smile,” as it’s come to be called is the embodiment of their flagship product.
eat with your eyes
The Pierogie Kitchen needed a digital presence that could tell its story and entice its audience. Photographing and featuring their hand-crafted menu allowed the product to speak for itself.
Branding was also carried through to in-store elements like their market menu and packaging.
