Di Bruno Bros.
As an in-house designer at Di Bruno Bros., I had the opportunity to work on every aspect of the Di Bruno Bros. brand, including packaging, store design, e-commerce, and wholesale.
Di Bruno Bros. Private Label
Private label products comprise a large portion of the Di Bruno Bros. business and consist of a wide selection of products that I’d continuously evolve.
Brand Evolution
The intent was to bring the brand into the 21st century without losing sight of Di Bruno Bros.'s humble beginnings in the Italian Market.
Signage
I’d often be tasked with designing event signage. These signs needed to stand out amongst the many other branded elements within the Di Bruno Bros. Market. As a result, I was given more creative freedom!
Store Design
When Di Bruno Bros. opened the Franklin Market location, environmental graphics for everything, from produce signage to cheese counter labels were designed with customer experience top of mind.
E-com emails
The majority of Di Bruno Bros. 4th quarter sales are made online. To successfully ship highly perishable foods like cheese across the globe, the brand needed an agile email campaign that could be easily updated depending on factors like inventory and weather. Our solution was to design a system where products were featured in modules that could exist independently or in tandem. This allowed campaigns to easily switch products in and out based on supply and demand.